“It’s a pyramid,” “the person on the top makes all the money," and “the new person gets nothing.” For many people these are the first things that come to mind when they hear about MLM or multi level marketing. Let’s try to clarify the issue in the following paragraphs, and show that MLM can be an effective way of marketing products to a large audience.

The Difference Between Network Marketing and Direct Sales

Multi level marketing is a different way of selling products or services. Companies in this industry don’t talk about selling, but about sharing a business opportunity or products with others, either individuals or business owners.

A MLM company does not want their products to be sold in retail stores. But products are sold through a network of agents, representatives or distributors, who all have a kind of timeshare in the company, for as long as they pay their monthly participation in the company.

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