Marketing with Twitter is a great way to bring in additional traffic to a website. It is also good for helping a site retain loyal visitors. However, social media networking is a process; and one cannot expect to see results overnight. Here are some tips to make the process go smoothly.

Create a Separate Account For Each Website

Publishers with several websites may try to consolidate Twitter accounts but that is not a good idea. Each website should have a separate account for branding purposes. This is especially true if each website is in a different niche.

Personal Twitter accounts are a good starting point, but it should not be a substitution for having an account for each website.

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